Pieff was the must have name in high-end British furniture during the 1960's and 70's. It described itself at the time as "Luxury furniture of the late 20th Century, characterised by its original design, flowing lines and usual blending of striking materials. Now used loosely to describe any design which is ahead of its time".
Pieff Furniture was a family run business that operated from the 1960's until the 1980's, in Lye, in the West Midlands. Together with his two sons, Tim Bates and his family designed and manufactured some of the most cutting edge, British made, modern pieces. Pieff designs had a touch of Hollywood regency and were made using the most glamorous materials. The trademark offering was furniture crafted from mirrored chrome, Brazilian Rosewood, high quality leather and Pirelli webbing. With a reputation for excellence and seen as fairly exclusive, Pieff Furniture was sold through Harrods, Heals and other high-end furniture stores.